Real-Time Buyer Signals

Stop Guessing. Start Selling to In-Market Buyers

B2B buyers complete 57-70% of their purchase journey before ever contacting a vendor. Our intent-based leads identify companies actively researching solutions like yours — so you can engage them at the exact moment they're ready to buy.

$4.8B
Intent data market by 2032
99%
Of large corps use intent data
16.5%
Market CAGR growth rate

Acme Corp researching "CRM migration"

12 searches in last 7 days · VP of IT

🔥 Hot

TechFlow Inc reading "ERP comparison guides"

8 content downloads · Operations Director

🔥 Hot

DataWorks reviewing vendors on G2

Comparing 3 platforms · CTO

⚡ Warm

CloudNine hiring "Sales Operations Manager"

3 job posts · Expansion signal

⚡ Warm

Nexus Labs web traffic spike on pricing pages

400% increase this week · Multiple visitors

📈 Rising
97%
Of marketers say intent data gives competitive edge
93%
Improvement in conversion rates with intent data
55%
Increase in lead conversions when using intent
70%
Of B2B vendors use intent data for prospecting

What Are Intent-Based Leads?

Traditional prospecting is like fishing in the dark — you know the fish are out there, but you have no idea where. Intent-based leads change everything.

Intent data tracks digital signals that indicate a company or individual is actively researching, evaluating, or preparing to purchase a specific type of product or service. These signals come from web searches, content consumption, vendor comparisons, job postings, technology changes, and more.

When we deliver intent-based leads, you're not getting a list of people who might be interested. You're getting companies that are actively in-market right now — researching solutions, reading comparison guides, visiting competitor websites, and showing measurable buying behavior.

"B2B buyers conduct an average of 12 online searches before visiting a specific brand's website. Intent data lets you reach them during those first 11 searches — before your competitors do."

Search Intent

Keywords and topics being actively researched online

Content Consumption

Whitepapers, guides, and articles being downloaded

Vendor Comparison

Review sites, comparison pages, and competitor visits

Hiring Signals

Job postings indicating expansion or new initiatives

Technology Changes

New tool installs, migrations, or contract renewals

Engagement Surges

Spikes in web visits, ad clicks, or social activity

How We Deliver Intent-Based Leads

From signal detection to your inbox — here's how we identify and deliver in-market buyers.

1

Define Your ICP & Topics

Tell us your ideal customer profile and the topics, keywords, or solutions you sell. We configure intent monitoring around your specific market.

2

We Monitor Buyer Signals

Our AI tracks millions of behavioral signals — web searches, content downloads, vendor comparisons, hiring patterns, and tech changes across the B2B web.

3

Score & Verify Contacts

Companies showing strong buying signals are matched to verified decision-maker contacts with full firmographic data from our 275M+ database.

4

Deliver Hot Leads

You receive a prioritized list of in-market accounts with contact details, intent scores, signal types, and recommended engagement timing.

Intent Data vs. Traditional Prospecting

Why the best sales teams are switching from static lists to signal-based selling.

Traditional Approach

Static Lists & Cold Outreach

Spray-and-pray outreach to broad lists
No insight into buyer readiness
Low response rates (1-3% typical)
Long, unpredictable sales cycles
Wasted budget on uninterested prospects
Reps frustrated with dead-end leads
Intent-Based Approach

Signal-Driven Selling

Target only companies showing buying behavior
Know exactly what topics they're researching
2-3x higher engagement and response rates
Shorter sales cycles — engage at peak interest
Higher ROI with focused, relevant outreach
Reps prioritize accounts most likely to close

The ROI of Intent Data

Real numbers from companies that switched to intent-based prospecting.

220%
Higher Click-Through Rates
Intent-targeted campaigns vs. standard outreach
99%
Report Sales/ROI Increase
Of businesses using intent data saw measurable gains
61%
Achieve ROI Within 6 Months
Most teams see returns in the first two quarters
5:1
Average Campaign ROI
Intent-driven campaigns return $5 for every $1 spent

How Teams Use Intent-Based Leads

From sales pipeline to ABM campaigns — intent data powers smarter go-to-market strategies.

Account-Based Marketing

Identify which target accounts are in-market right now. Focus your ABM budget and messaging on accounts showing real buying signals — not just firmographic fit.

Lead Prioritization

Score and rank your existing pipeline by intent signal strength. Help reps focus on accounts most likely to convert, reducing wasted calls and improving close rates.

Targeted Advertising

Use intent signals to build custom audiences for LinkedIn, Google, and programmatic ad campaigns. Serve ads only to companies actively researching your solution category.

Personalized Outreach

Know what topics a prospect is researching before you reach out. Craft emails that reference their specific pain points and interests for dramatically higher response rates.

Competitive Intelligence

Discover when your competitors' customers start researching alternatives. Reach them with a compelling offer at the exact moment they're evaluating a switch.

Pipeline Acceleration

Re-engage stalled deals by monitoring intent signals from dormant accounts. When they start researching again, your team gets notified to restart the conversation.

Ready to Reach Buyers Before Your Competitors?

Get a sample of intent-based leads matching your ideal customer profile — companies actively researching solutions like yours, right now. No commitment required.